Bluerow Lettings is a new company offering a fresh service. So when we came to design their branding we realised that it had to reflect this. Based in central Liverpool, Bluerow let out inner city commercial properties. Northside Creative were approached to create something which conveyed the energy and vision of the company and helped them to stand out in a crowded market.
Using bright, vibrant colours and clear, distinctive design we produced a logo which captured the aspirational nature of idea of moving into a ‘dream’ home. We then rolled this branding out through a range of different media: stationery, car vinyls, flyers and signage, as well as their website. The design for the website was kept uncluttered and simple, allowing information to be easily read.
Within only a few weeks of starting up a number of landlords had moved to join with Bluerow, highlighting the success of mixing style with substance.
